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Sarah Hurley Academy Venture Programme Reveals First Partnership

The Venture programme, which sees Sarah Hurley partner with entrepreneurs and small businesses has today announced the first partnership. Artist, Beverly Eden, will join Sarah to co-create a new brand of creative paper goods and gifts that will launch at the forthcoming CHSI Stitches show in February 2024.


Sarah comments ‘I could not be more thrilled that Bev was my first partnership. I first met Bev at a creative dragons session when I was on the AFCI board a few years ago, and was struck by her talent and the sense of magic that runs through her artwork. I can’t wait to bring our new products to market’


Beverley says ‘working with Sarah Hurley to start the Venture programme and develop my own range is a dream come true, to have complete artistic freedom and total support is the perfect match for any artist wanting to develop a commercial brand.


You can see Beverley and Sarah’s new brand exclusively at the CHSI Stitches show in February - register for tickets now at  or apply for your own Creative Pitch session at - where attendees can pitch their business or product idea to a panel of industry experts, headed by Sarah.

All Venture applicants will be supported by the Sarah Hurley Academy which provides a platform for entrepreneurs to

learn, connect, and engage directly with Sarah and other Academy members.

For more information, visit


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Sarah Hurley Academy is a trusted resource and platform dedicated to empowering entrepreneurs and small business

owners. With a mission to provide aspiring and established entrepreneurs with the knowledge, tools, and resources needed

for success, Sarah Hurley Academy offers a comprehensive range of courses and resources. The recent launch of Academy

magazine further solidi ed Sarah Hurley Academy's commitment to supporting the entrepreneurial community and

helping small business owners create  nancial independence.

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